Vivo Communication Technology Co is a Chinese technology company owned by BBK Electronics that makes smartphones, smartphone accessories, software, and online services. It was founded in 2009 in Dongguan, China. The company develops software for their phones such as the Vivo App Store, iManager included in their proprietary Android-based operating system called Funtouch OS.
Vivo joined the ranks of the top 10 smartphone makers in the first quarter of 2015 with a global market share of 2.7%. With research and development centers in Shenzhen and Nanjing, the company employs 1,600 R&D personnel as of January 2016.
Video Vivo (technology company)
History
Expansion
Since the company's founding in 2009, Vivo has expanded to over 100 countries around the world. Vivo began its international expansion in 2014 when it entered the Thai market. The company quickly followed up with launches in India, Thailand, Malaysia, Indonesia, Vietnam, Myanmar, and the Philippines.
In 2017 Vivo entered the smartphone market in Russia, Sri Lanka, Taiwan, Hong Kong, Brunei, Macao, Cambodia, Laos, Bangladesh and Nepal.
On June 2017, it entered the Pakistan mobile phone market and the Vivo brand is currently experiencing rapid growth in popularity in the country.
On 26 November 2017, Vivo entered the Nepali market with its Y53 and Y65 models.
Marketing
In October 2015, Vivo became the title sponsor of the Indian Premier League under a two-year deal starting in the 2016 season. In July 2017, the deal was extended until 2022.
In June 2017, Vivo reached a sponsorship deal with FIFA to become the official smartphone brand of the 2018 and 2022 FIFA World Cups. The company also became a title sponsor of India's Pro Kabaddi.
Vivo currently has a sponsorship deal with the U.S. National Basketball Association in China, with Golden State Warriors player Stephen Curry endorsing the brand in China and the Philippines.
Vivo has also struck a deal with Marvel Studios, appearing in Captain America: Civil War as both Captain America and Iron Man's phones.
Maps Vivo (technology company)
Phones
Vivo has made numerous phones including several concept phones. Out of them Vivo "V" series are the flagship models of the company.
X1
In 2012, Vivo released the X1. The X1 was also the first Vivo phone to use a Hi-Fi chip, developed by American semiconductor company Cirrus Logic. Vivo followed this up in 2013 by releasing the world's first 2k-resolution screen phone, the Xplay3s. Other popular phones in the Vivo lineup include the X5Pro, the X5Max, and the Xshot.
X21
In 2018, Vivo unveiled the X21 UD, the world's first smartphone with an under screen fingerprint scanner. It used the "ClearID" technology developed by Synaptics. Vivo also unveiled a concept smartphone named Vivo "Apex" at the Mobile World Congress 2018. The concept phone features a high screen to body ratio (98%), pop-up front camera and two optical fingerprint scanners under its OLED screen.
References
External links
- Official website
Source of the article : Wikipedia
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